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BUS-0395: Advertising

A guide to resources to assist with the completion of the final projects for BUS-0395 Advertising.

Encyclopedias, handbooks, dictionaries and other reference books can be a great place to start your research. They will:

  • Give you the background information you need to start researching unfamiliar concepts
  • Help you to narrow your topic down to a manageable research question
  • Provide fast, reliable sources for definitions, facts, and statistics.

Looking for specific articles on a topic? Visit our Electronic Databases page and search the resources listed there.

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